MEDIA

Discover news and insights from Freddy Hirsch

Noodle Flavours for Africa

Changing consumer lifestyles, increased urbanization and a growing working class are gradually introducing less traditional contenders to African staples. A few years ago, Nigeria’s most

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Spice Up Your Life!

For thousands of years, many people have been enchanted by the food spice, ginger, for its rich flavour and sharp tang. It dates back to

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Smokey Jollof Flavour

Do you often crave mouth-watering, tenderly marinated, and slow-grilled meat or chicken? Do you love the flavour of wood-smoked barbecue with smokey hot party Jollof

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African Chilli Pepper

A quarter of the world’s population eats chillies every day, say scientists that have been studying wild chilli peppers. Chilli pepper is loved globally because

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Merry Christmas!

For Africans, food is not only a source of nutrition and energy. It is a way of life. Food is a cultural marker of centuries

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The Magnificent African BBQ

The English word “barbecue” comes from the Spanish word ‘barbacoa’, believed to be derived from ‘barabicu’, found in the language of the Arawak people of

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Amplifying the African Goat

Goats are dynamic animals, whose success is related to their excellent adaptability to difficult conditions, high foraging potential, versatile habits, high production considering their size,

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